Watch Site Merchandiser (Temporary Position)
Watch Site Merchandiser (Temporary Position)
THE DEPARTMENT:
The eCommerce team is responsible for the customer’s experience with Helzberg online, from initial impression through to successful order fulfillment, as well as the financial results from the channel. The primary objectives of the department include:
Helzberg’s online business has been identified as the key growth engine for the company and growth in this area is integral to the company’s continued success.
POSITION SUMMARY:
The Site Merchandising team is focused on delivering superior product discovery through easy navigation, intuitive search, and content-rich product pages—all guided by data and customer insights. The Watch Site Merchandiser will play a key role in driving the growth of the Watches category, which has been identified as a significant growth opportunity online. This position will provide increased support to meet the evolving needs of our watch vendors, ensuring a seamless, engaging, and results-driven shopping experience. By balancing site merchandising, content management, and analytics, this role will directly contribute to growing the Watches category and supporting Helzberg and vendor goals.
PRINCIPAL ACCOUNTABILITIES:
Site Merchandising & Content
Analytics
SUPERVISORY RESPONSIBILITIES:
The incumbent does not have any direct reports.
QUALIFICATIONS:
COMPETENCIES:
Analytical Thinking, Customer Service Orientation, Integrity, Teamwork and Cooperation
The eCommerce team is responsible for the customer’s experience with Helzberg online, from initial impression through to successful order fulfillment, as well as the financial results from the channel. The primary objectives of the department include:
- Direct sales, margin and profitability from transactions completed on Helzberg.com
- Driving customers to stores for transactions after an initial research phase on the site
- Customer satisfaction and Net Promoter Score with all aspects of the online experience
Helzberg’s online business has been identified as the key growth engine for the company and growth in this area is integral to the company’s continued success.
POSITION SUMMARY:
The Site Merchandising team is focused on delivering superior product discovery through easy navigation, intuitive search, and content-rich product pages—all guided by data and customer insights. The Watch Site Merchandiser will play a key role in driving the growth of the Watches category, which has been identified as a significant growth opportunity online. This position will provide increased support to meet the evolving needs of our watch vendors, ensuring a seamless, engaging, and results-driven shopping experience. By balancing site merchandising, content management, and analytics, this role will directly contribute to growing the Watches category and supporting Helzberg and vendor goals.
PRINCIPAL ACCOUNTABILITIES:
Site Merchandising & Content
- Manage, enhance, and optimize the online customer journey for the Watches department, ensuring a seamless, inspiring, and product-accurate website experience.
- Oversee site navigation, filters, on-site search functionality, product pages, and landing pages for the Watches department.
- Collaborate cross-functionally with Marketing, Product Management, Merchandising, and Customer Service teams to prioritize and execute seasonal updates and site optimizations for the Watches category.
- Work closely with Watch vendors to update product content regularly, ensuring freshness and alignment with market trends (quarterly updates anticipated).
- Handle product setup in the web content management system, including product pages, SKUs, and any seasonal or ad-hoc product launches.
- Assist with user acceptance testing (UAT) to ensure the functionality and quality of product pages during new product launches.
- Monitor competitive websites and eCommerce trends to suggest improvements and enhance the site merchandising experience.
- Troubleshoot and resolve technical issues related to site functionality, content, and product setup.
- Ensure the Watches department online experience is intuitive, visually appealing, and personalized to customer preferences.
- Collaborate with the SEO team to improve Helzberg.com's online visibility and increase traffic to the website.
Analytics
- Analyze and report on eCommerce KPIs, tracking the performance of the Watches department to identify opportunities for growth.
- Use analytics tools to connect customer behavior data with sales and merchandising insights, identifying patterns and opportunities for optimization.
- Regularly assess and adjust merchandising strategies based on data insights to drive conversions and meet departmental goals.
- Leverage customer feedback and site analytics to drive continuous improvement in site performance and user experience.
- Collaborate with cross-functional teams to align eCommerce merchandising strategies with broader business goals.
SUPERVISORY RESPONSIBILITIES:
The incumbent does not have any direct reports.
QUALIFICATIONS:
- 3–5 years of experience in eCommerce, site merchandising, or digital content management (experience in fashion or accessories a plus).
- This role is a temporary assignment for six months with an optional extension to nine months depending on business need.
- Proficiency with web CMS: content management systems (e.g., Salesforce Commerce Cloud, Adobe Experience Manager, Shopify) and PIM: product information systems (e.g. Salsify).
- Familiarity with web analytics tools such as Google Analytics, Adobe Analytics, or similar platforms.
- Familiarity with content analytics tools such as Content Square, or similar platforms.
- Strong Excel skills and experience working with large datasets.
- Understanding of SEO best practices for product and landing pages.
- Ability to interpret data and translate insights into action.
- Strong project management and organizational skills with attention to detail.
- Comfortable working in a fast-paced, cross-functional team environment.
- Passion for delivering an excellent customer experience and a strong sense of ownership.
- Excellent communication and collaboration abilities with internal teams and external vendors.
- Hybrid schedule with predictable onsite attendance required three or more days per week to perform essential functions involving interactive behaviors with co-workers and managers, operation, or manipulation of equipment and/or materials located only on site, and direct interaction with internal and/or external customers.
COMPETENCIES:
Analytical Thinking, Customer Service Orientation, Integrity, Teamwork and Cooperation