VP, eCommerce
VP, eCommerce
The Director of eCommerce Product Management will be responsible for driving the long-term direction of the eCommerce platform, capabilities, and customer experience for Helzberg.com. This role will cultivate deep expertise in Helzberg's business, customers, and current technology ecosystem to solve meaningful problems in a manner that delivers sustained, measurable business outcomes. This role combines the need for customer obsession, innovative thinking, data-based prioritization and exceptional relationship management and collaboration skills to successfully help drive our online business, which is the key growth engine for the company. This position will partner within the eCommerce organization with the Site Experience and Operations teams, as well as play a leadership role representing eCommerce across the entire organization, collaborating with senior leaders in Merchandising, Marketing, Services, IT, Program Management, and 3rd party technology providers to ensure a positive omni-channel brand experience for our 12+ million annual visitors. This position will have a direct impact on eCommerce and company revenues by improving key metrics including conversion, traffic (SEO-driven), and Average Order Value, and influence store traffic and sales by driving customer engagement and interest.
PRINCIPAL ACCOUNTABILITIES: • Own setting the priorities and roadmap for the Helzberg.com eCommerce platform, balancing company, channel and customer needs. • Develop and evangelize the long-term vision and strategy for Helzberg.com. • Lead continuous discovery and evaluation of business and customer needs, ensuring the product roadmap is always delivering the most impactful opportunities. • Develop and maintain strong relationships with internal stakeholders, including at the executive level, ensuring they are adequately integrated into the product development process. • Anticipate upstream and downstream impacts of roadmap initiatives and collaborate with UX, Analytics, Site Operations, IT and other groups as needed to ensure successful execution. • Research and integrate new technology-oriented opportunities and partnerships that will drive incremental benefits to the site; select and manage new vendor relationships. • Help continue to establish a best-in-class product management process, emphasizing transparency and measurability.
QUALIFICATIONS: • BA required; MBA preferred. • 10+ years of eCommerce experience, preferably supporting a multi-channel retail business. • 6+ years of Product Management/Product Owner, Digital Strategy, or equivalent roles. • Prior experience envisioning and executing a multi-year digital product roadmap that delivered significant improvement to site conversion or other KPIs. • Prior supervisory experience required. • Demonstrated experience using website analytics, customer research and rapid/iterative testing to deliver measurable eCommerce site improvements. • Deep knowledge of eCommerce site conversion rate optimization, demand generation and web user experience best practices. • Extensive experience with complex eCommerce merchandising platforms (Magento, Salesforce), Site Search Engines (Salesforce, Elastic Suite), site merchandising engines, and 3rd party eCommerce plug-ins. • Ability to move seamlessly from big picture, long-term thinking to diving into the details. • Demonstrated ability to collaborate with a diverse group of internal stakeholders and executives, influencing outcomes when needed, and balancing departmental needs with those of Helzberg's business and customers, more broadly. • Expert experience with Scrum, Agile, Kanban, or similar development lifecycle processes and artifacts. • Ability to work at a rapid pace while juggling multiple priorities. • Exceptional communication skills - both written and oral. • Self-starter who can bring clarity to ambiguity; asks for feedback, not direction. • Hybrid schedule with predictable onsite attendance required three or more days per week to perform essential functions involving interactive behaviors with co-workers and managers, operation or manipulation of equipment and/or materials located only on site, and direct interaction with internal and/or external customers.
PRINCIPAL ACCOUNTABILITIES: • Own setting the priorities and roadmap for the Helzberg.com eCommerce platform, balancing company, channel and customer needs. • Develop and evangelize the long-term vision and strategy for Helzberg.com. • Lead continuous discovery and evaluation of business and customer needs, ensuring the product roadmap is always delivering the most impactful opportunities. • Develop and maintain strong relationships with internal stakeholders, including at the executive level, ensuring they are adequately integrated into the product development process. • Anticipate upstream and downstream impacts of roadmap initiatives and collaborate with UX, Analytics, Site Operations, IT and other groups as needed to ensure successful execution. • Research and integrate new technology-oriented opportunities and partnerships that will drive incremental benefits to the site; select and manage new vendor relationships. • Help continue to establish a best-in-class product management process, emphasizing transparency and measurability.
QUALIFICATIONS: • BA required; MBA preferred. • 10+ years of eCommerce experience, preferably supporting a multi-channel retail business. • 6+ years of Product Management/Product Owner, Digital Strategy, or equivalent roles. • Prior experience envisioning and executing a multi-year digital product roadmap that delivered significant improvement to site conversion or other KPIs. • Prior supervisory experience required. • Demonstrated experience using website analytics, customer research and rapid/iterative testing to deliver measurable eCommerce site improvements. • Deep knowledge of eCommerce site conversion rate optimization, demand generation and web user experience best practices. • Extensive experience with complex eCommerce merchandising platforms (Magento, Salesforce), Site Search Engines (Salesforce, Elastic Suite), site merchandising engines, and 3rd party eCommerce plug-ins. • Ability to move seamlessly from big picture, long-term thinking to diving into the details. • Demonstrated ability to collaborate with a diverse group of internal stakeholders and executives, influencing outcomes when needed, and balancing departmental needs with those of Helzberg's business and customers, more broadly. • Expert experience with Scrum, Agile, Kanban, or similar development lifecycle processes and artifacts. • Ability to work at a rapid pace while juggling multiple priorities. • Exceptional communication skills - both written and oral. • Self-starter who can bring clarity to ambiguity; asks for feedback, not direction. • Hybrid schedule with predictable onsite attendance required three or more days per week to perform essential functions involving interactive behaviors with co-workers and managers, operation or manipulation of equipment and/or materials located only on site, and direct interaction with internal and/or external customers.