POSITION SUMMARY: The "lifestyle retoucher" is a photo editor who specializes in enhancing and refining images that capture everyday life moments, focusing on maintaining a natural aesthetic while making subtle corrections to details like skin tone, lighting, and composition, used for marketing campaigns, social media, or brand storytelling that showcase a "lifestyle" feel. Key responsibilities include adjusting images to accurately represent real-life scenarios while upholding the brand's visual identity, often working with raw, unstaged photography.
PRINCIPAL ACCOUNTABILITIES:
• Image editing: • Adjusting lighting and color balance to create a consistent look across images.
• Enhancing details in background elements to enhance the scene's authenticity.
• Subtle adjustments to body shape and proportions to maintain a realistic appearance.
• Removing minor blemishes and imperfections from skin while preserving natural textures.
• Maintaining brand consistency: • Adhering to established brand guidelines regarding color palettes, image style, and editing techniques.
• Ensuring all retouched images align with the brand's desired aesthetic.
• Workflow management: • Efficiently managing multiple projects with tight deadlines.
• Collaborating with photographers and creative teams to understand the desired outcome of each shoot.
• Properly organizing and labeling image files to maintain a streamlined workflow.
• Technical proficiency:
• Expert knowledge of Adobe Photoshop and other relevant image editing software.
• Understanding of color management principles to ensure color accuracy across platforms.
• Abides by legal policies regarding social media including intellectual property and music.
• Manages and develop Social Media Coordinator who will jointly be responsible for scheduling, publishing, tagging products, etc. in addition to assisting with content planning, coordination, community management and analytics as needed.
QUALIFICATIONS:
• Bachelor’s Degree in Photography, Digital Illustration, Graphic Design or other discipline emphasizing photographic storytelling and multimedia creation is required or an equivalent combination of education, training and experience.
• Minimum of 7 years of experience as a photo editor and/or digital image specialist.
• Proficient in retouching techniques. • A portfolio showcasing before and after images required.
• Proficient with Adobe Suite (Bridge, InDesign, Photoshop, Premiere, Illustrator and Dreamweaver) software.
• Outstanding design sense combined with a high level of skill, speed, and accuracy.
• Proficiency in MS Office Suite, Outlook & Internet applications.
• Strong prioritization, interpersonal, problem-solving, and presentation skills.
• Ability to operate independently while establishing strong working relationships with co-workers and cross-functional teams.
• Experience retouching jewelry/macro photography a plus.
• Strong, professional and effective verbal and written communication skills.
• Self-motivated with critical attention to detail, deadlines and reporting.
• Ability to adapt well to change in direction and priority in a fast- paced and deadline-oriented environment.
• Demonstrated ability to handle multiple tasks simultaneously.
• Demonstrated ability to perceive color and discern between colors.
• Strong communication and collaboration skills, with the ability to present and justify design decisions.
• Hybrid schedule with predictable onsite attendance required three or more days per week to perform essential functions involving interactive behaviors with co-workers and managers, operation or manipulation of equipment and/or materials located only on site, and direct interaction with internal and/or external customers.
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