Helzberg Diamonds is committed to providing our customers with unmatched customer service, industry expertise, custom jewelry and engagement rings.

We pride ourselves on providing our customers with some of the most important diamond and jewelry purchases of their lives. Helzberg Diamonds and our 166 jewelry stores are part of Berkshire Hathaway, a company known for demonstrating exemplary business ethics.

Quality & Expertise

The Helzberg Difference can be expressed in a single phrase: Quality Over Everything. From our strict diamond quality standards to the ethical sourcing of our materials, we go above and beyond industry standards to provide customers with the exceptional quality that has defined us over the past century.

Helzberg Diamonds strives to offer the best service, education and overall quality to our customers. With our elite AGS membership and industry-leading GIA certification, we are committed to serving customers with professionalism and integrity at every step of their shopping experience.

Unique Designers and Collections


Laure by Aurate

Light Heart Lab Grown Diamond Jewelry

Charles & Colvard Moissanite ™

Helzberg Signature®

Jenny Packham™

Zac Posen™